ANTI-AI

A STATEMENT FROM GHOST HUNT APPAREL

Generative AI has stolen your culture, but will never replace it.

Modern Horror culture is centuries in the making - a millennia in storytelling.

Every emotion this has ever made you feel. Fear. Grief. Excitement. Isolation. Curiosity.

Has been swept up by machines and REGENERATED to sell you those same emotions. Monthly subscriptions. Emotionally cheap brands. Soulless outputs.

and GHOST HUNT?

WE STAND AGAINST GENERATIVE AI.

And that might mean our products aren't for everyone.

OUR MODELS: Flawed, because they're made of flesh and bones.

OUR GRAPHICS: Imperfect, and human-generated

OUR WRITING: Likely full of typos, because it wasn't copied from a prompt.

We're willing to make that trade.

"It's just another tool"

173,568

U.S. job cuts have cited AI since 2023. Source.

26%

of illustrators have lost jobs to gen AI. Source.

70%

drop in illustrator jobs in the game-art industry. Source.

2028

UNESCO'S forecasted year for significant artist income loss. Source.

 

So. What?

So I did things the right way. I sought out people who care. Found artists both fresh and tenured. Hired them. Took their art to the printing press. Created something that we're truly proud to share with you. Something that I feel confident shipping out.

And when you support us, you support artists. You support human-made lore of modern horror culture, the angst of gothic counter-culter. The mystery of supernatural phenomena.

"If you don't like it, don't use it."

Bet.